June 26, 2026 03:59 pm (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Amazon's massive India bet! Andy Jassy announces $48 billion investment after meeting PM Modi | Taratala warehouse collapse: Death toll climbs to 8, five arrested as SIT launches probe | Oil prices crash, IndiGo takes off! Aviation and fuel stocks emerge as biggest winners | Passport is a travel document, not conclusive proof of citizenship: MEA | Kolkata: Taratala warehouse roof collapses | Indian Army's Trishakti Corps restores lifeline connectivity in North Bengal between Siliguri and Mirik | 19 million barrels flow through Strait of Hormuz, Trump declares oil prices are falling | No Hindi, no NEET: Vijay reignites Tamil Nadu's biggest political flashpoints | Messi creates World Cup history with record-breaking double; Mbappe equals Klose's mark hours later | Tech giant Oracle slashes 21,000 jobs while betting big on AI
Swiggy
Image Credit: Screenshot grab/Twitter

#HinduPhobicSwiggy trends on Twitter: Swiggy faces flak online over its Holi advertisement

| @indiablooms | Mar 07, 2023, at 07:37 pm

Online food order and delivery platform Swiggy faced massive flak on social media over its advertisement for festival Holi with a section of netizens terming the brand as "Hindu phobic".

In a billboard, Swiggy urges its customers to buy Holi essentials on Swiggy Instamart with a picture of a couple of eggs.

With the picture, Swiggy urges people not to throw eggs on each other as a part of Holi celebration rather consume it.

Slamming the brand, one user says, "-@Swiggy did you put up the same billboard during Eid, asking Muslims to refrain from slaughtering goats or during Christmas urging Christians to not cut down trees? Keep your Hinduphobia out of our festivals and let us celebrate Holi the way we want."

Romesh Shah says, "ALL HINDU UNINSTALL SWIGGY APP NOW."

Among many, one Nandini Singh says, "Hey @swiggy, it's not okay to give selective gyan on Hindu festivals. Your Holi reel & Billboard is creating a wrong perception about Holi. You must apologize and take steps to promote cultural inclusivity."

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.