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ESPN granted IPL Media Rights for US

| | Feb 28, 2015, at 09:03 pm
Chennai, Feb 28 (IBNS): The Marketing Committee of the BCCI met in Chennai on Saturday to decide the Media Rights of the Pepsi IPL for the US Region for the 3-year period from 2015 to 2017.

The board said the rights were awarded to M/S ESPN INC at a total fee of USD 12.4 million for the 3-year period.

"3 bids were received by closing time from M/S Willow, Times Internet and ESPN," the BCCI said in a statement.

“We are delighted to have entered into a strategic partnership with one of the leading platforms of global sport, M/S ESPN, which will deliver the widest possible reach ever for the Pepsi IPL in the United States,” Sanjay Patel, Secretary, BCCI, said.

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