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Dish TV India announces launch of ‘Dish-a-thon 2020’

Dish TV India announces launch of ‘Dish-a-thon 2020’

| @indiablooms | 19 May 2020, 09:03 am

Kolkata/IBNS: India’s DTH Company, Dish TV, is all set to hold second season of hackathon ‘Dish-a-thon 2020’.

The unique, 48 hours long, hackathon is aimed at inviting disruptive ideas with participation of young innovators/disruptors/ startups/students/ developers across India. D

Dish TV India is credited with organizing M&E/ broadcasting industry’s first hackathon in 2018.

For Dish-a-thon 2020, registration is currently open and the last day to submit entries is May 30, 2020.

To ensure safety and wellbeing of participants amid Covid-19, Dish-a-thon 2020 will be conducted through virtual event and participants will be allowed to present their solutions through video/webinar.

On the launch of ‘Dish-a-thon 2020’, Anil Dua, Executive Director and Group CEO, Dish TV India Limited, said, “The amazing response and innovative ideas received during Dish-a-thon 2018 gave us the motivation to organize Dish-a-thon 2020 in a bigger avatar. We, at Dish TV with our DTH brands Dish/d2h and our new OTT brand Watcho, always look at ways to enhance the  content consumption experience for our customers and technology plays a huge role in it.

The first Dish-a-thon had garnered huge participation and a lot of praise from the M&E/broadcasting industry owing to its unique format and approach, providing a platform to the young and promising techies. This year, with the change in format from on-ground to online, I am sure the competition will be tougher, taking the fun and frenzy even higher.”

Speaking on the initiative Sukhpreet Singh, Corporate Head – Marketing, DishTV & Watcho, Dish TV India Limited, said, “We are excited and proud to bring the second season of Dish-a-thon 2020. Our commitment to promote innovation and provide a platform to emerging talent continues with second season Dish-a-thon.

To enhance TV viewing experience and drive digital transformation, Dish-a-thon 2020 will not only be cognizant of today’s technological advancement, but also ignite imagination and creativity to come up with some interesting futuristic ideas for M&E/ broadcasting industry.

Like previous season, we look forward to receiving overwhelming response this time too.”

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