Health OK Health OK on boards actor Mahesh Babu and Kichcha Sudeepa as its brand ambassadors
Hyderabad/UNI: Health OK, a multivitamin and minerals tablet from the house of Mankind Pharma, has roped in Telugu actor Mahesh Babu (popularly known as Prince Mahesh Babu) and Kannada actor Sudeep Sanjeev (popularly known as Kichcha Sudeepa) as brand ambassadors.
The pair will be endorsing HEALTH OK and sharing the screen space together for the very first time to amplify the brand's presence in the South Indian market.
The pharma enterprise will be soon launching a TVC on regional channels with both superstars promoting the benefits of Health OK multivitamins in their daily lifestyle, a senior company official said.
Speaking on the association, Mahesh Babu said, "I am excited about my association with Health OK. Mankind Pharma is a renowned brand in India, it is a pleasure to be with the brand’s journey." Whereas Kichcha Sudeepa said, "With today’s hectic lifestyle, Health OK is an important product for the wellbeing of the body, and helps in maintaining an active lifestyle. I am delighted to be a part of the association."
Joy Chatterjee, General Manager- Sales and Marketing said, "The regional ambassadors will be able to add value to our communication pertaining to the specific market. The association will enable us to explore new avenues to engage with our target audience."
‘Health OK’, multivitamin and mineral tablets formulation consists of Natural Ginseng and Taurine for maintaining energy, 20 multivitamins and minerals for improving overall health and Vitamin C, D and Zinc, for building Immunity.
In recent times, Health OK roped in Anil Kapoor and Ranveer Singh as national brand ambassadors of the product. Whereas, it also announced its association with actors Parambrata Chatterjee and Abir Chatterjee for the West Bengal market.
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