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Mahindra strengthens its presence in WB by inaugurating new dealership in Howrah

India Blooms News Service | | 27 Jul 2015, 11:28 pm
Howrah, July 27 (IBNS): Mahindra & Mahindra Ltd. (M&M Ltd.), India's leading SUV manufacturer, on Monday inaugurated Supreme & Co Pvt Ltd., a full range dealership with sales, service, spares facility, in West Bengal's Howrah.
Located conveniently on Bombay Road this new facility is the first dealership in Howrah and it takes the total number of dealerships in West Bengal to 11.

It is part of the company’s strategy to expand its retail presence in important markets across eastern India. Spread across 4,800 sq. ft. area of showroom space and 50,000 sq. ft. area of state of the art workshop facility, this dealership will sell the full range of Mahindra automobile products, both in the personal and commercial range.

Well-equipped to handle enquiries for sales, service and spares requirements for both the personal and commercial range of Mahindra vehicles, Supreme & Co Pvt Ltd., will also feature a state-of-the-art workshop for after-sales service. Along with the sales and service facilities, the dealership will also provide facilities such as easy finance, old vehicle exchange, sale of accessories, extended warranty on new vehicles, quick repair and cashless accident repair amongst others. With a focus on customer satisfaction and customer delight, this full range dealership will have a dedicated sales team and will provide the best in class services to the customers of Howrah.

Speaking at the inauguration Veejay Ram Nakra, Senior Vice President- Sales & Customer Care, Automotive Division, Mahindra & Mahindra Ltd. said, “Being a customer centric company, it has always been our endeavour to provide our customers with the best-in-class sales and service experience. The inauguration of this new dealership is in line with our expansion strategy for West Bengal which is an important market for us. With this we have not only marked our footprint in Howrah but have also strengthened our network in West Bengal. Going ahead, our endeavour is to further expand the dealership and service network in the smaller towns and cities, with a renewed focus on rural network.”

Nakra further added, “The addition of these well-equipped dealerships with world class infrastructure and service facilities will ensure that we are able to provide last mile sales and service connectivity to our customers.  Moreover, the state of the art workshop and the showroom will provide prompt after-sales service to new as well as existing customers.”

With a network reaching 90% of the districts in India, vehicles from the Mahindra stable can now be serviced even in the remotest areas of Kargil, Port Blair, Reckong Peo in Himachal Pradesh, Barmer, Jaisalmer and Aizwal to name a few. Today, Mahindra has service facilities across the length and breadth of the country.
 

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