March 29, 2024 12:04 (IST)
Hero Motocorp and Speedbrain join forces in motorcycle rally sports
New Delhi/Munich, May 12 (IBNS) Hero MotoCorp Ltd (HMCL), a leading two-wheeler manufacturer, forayed into the world of motorcycle rally racing by forming a strategic partnership with Speedbrain GmbH, the German off-road racing specialist.
The newly formed ‘Hero MotoSports Team Rally’ will make its début at the Merzouga Rally(May 21 to 27, 2016) in Morocco, the company announced on Thursday.
The team will be riding the upgraded version of the Speedbrain 450 rally bike.
The Hero MotoSports Team Rally will also participate in international rallies across the globe, leading up to the Dakar rally 2017.
Flying the new colours will be the riders CS Santosh and Joaquim Rodrigues.
Pawan Munjal, Chairman, MD and CEO, Hero MotoCorp Ltd., said, “In the recent past, we have rapidly expanded our global footprint and also made significant investments in enhancing our R&D capabilities. Motorsport is a natural progression for us, as it will allow us to bring value-added products with top-of-the-line technology for our millions of customers. This initiative is also reflective of our consistent support to sports and sportspersons. I welcome Santosh and Joaquim on board and wish them all the very best.”
Santosh, the off-road motorcycle star from India, has participated in several international rally events. His team mate, Joaquim Rodrigues, better known as ‘J-Rod’, from Portugal, has won titles and races in Motocross, Supercross and Enduro.
The team will be headed by Wolfgang Fischer, Managing Director, Speedbrain.
Said Wolfgang Fischer, “After several successful years in the rally raid sport, collecting tons of experience and creating a very specialised, motivated and loyal race team and the conceptual skills on how to build an efficient and competitive bike, we are more than happy to form a new, strategic partnership with Hero MotoCorp, to realise our common vision for the future.”
The Hero MotoSports Team Rally will be under the direct supervision of Dr. Markus Braunsperger, Chief Technology Officer (CTO), Hero MotoCorp, and will work in close collaboration with his team at the Hero Centre of Innovation and Technology.
Dr. Braunsperger said, “Hero products are known for their robustness, reliability and quality. It is, therefore, a logical step for us to engage in International Rally Sports – which is the ultimate proving ground for any product and its components. In Speedbrain we have a very professional and technologically capable partner and we look forward to a fruitful journey together.”
The Hero MotoSports Team Rally will also assist in development and testing of new Hero vehicles concepts, using the data collected from the races.
Support Our Journalism
We cannot do without you.. your contribution supports unbiased journalism
IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.
Support objective journalism for a small contribution.
Latest Headlines
Adani family injects Rs 6,661 cr in Ambuja Cement Thu, Mar 28 2024
SBI revises yearly maintenance charges of some cards Thu, Mar 28 2024
Sanofi collaborates with Dr. Reddy’s Labs to promote and distribute its vaccine brands in India Wed, Mar 27 2024
India's March gold imports expected to fall significantly: Report Wed, Mar 27 2024
Morgan Stanley raises India's FY25 GDP growth to 6.8% Wed, Mar 27 2024