November 06, 2024 07:23 (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Union Minister HD Kumaraswamy booked for threatening cop probing into mining case | Supreme Court upholds validity of Uttar Pradesh Madrasa Education Act | Not all private properties are community resources that govt can take over: Supreme Court | Pakistan's Lahore has become world's most polluted city with an AQI of 1900 on Sunday | Indian Army 'successfully completes' patrolling to a key point in Ladakh's Depsang region
Designer Ramgopal Rajpuria introduces his latest range of handcrafted cotton shirts

Designer Ramgopal Rajpuria introduces his latest range of handcrafted cotton shirts

| | 09 Jun 2017, 03:32 pm
Kolkata, June 7 (IBNS): Fashion designer Ramgopal Rajpuria launched his latest range of handcrafted cotton shirts Brunito Belissimo for the younger generation (meaning beautiful in Italian).

The 80 year old fashion designer aims to produce 1200 pcs this custom designed shirts annually with original German thread and on German machines specially imported by his company making Brunito line of shirts.

At 80 he is the oldest in his trade still actively involved in each of the stages of fabric selection, designing, color matching, stitching and finishing. His products caters to his buyers in Delhi, Mumbai and Bangalore apart from his stand alone store at Alipore, Kolkata.

Belissimo shirts begin with a price a price range of Rs 3500-9500. The range has been deliberately kept, keeping in mind the uniqueness of the shirts as the fabrics are imported from Italy, threads and machines from Germany and a trained, skilled workforce of over 3 decades making Belissimo unique.

Belissimo’s target market is the young fashionable buyers and the shirts are mainly evening wears/party wears with huge range of colour design and style. The shirts are specially hand designed.

These shirts will be available pan India distributors in each zone like Delhi, Mumbai through our distributors we shall use their bandwidth with customers to promote the new brand. With time the company looks to expand across greater territories.

Entrepreneurship Ram Gopal Rajpuria was born in a traditional Marwari family of traders/retailers of clothiers. He took up his ancestral business Mohanlal & Co and steadily made started a custom made tailoring which grew in popularity and there was a steady line of queue in front of his Burrabazaar shop.

Rajpuria branched out to form his signature style and counts amongst his clients legends as Sachin Tendulkar, Saurav Ganguly, Brett Lee, Sanjiv and the late RP Goenka, Corporate heads of MacDonald’s India, KFC, Usha Martin, Emami, Dabur, Hyatt, Simplex, Mani Group and many more.

A unit of 50 tailors have been working since 2001 at his Behala factory. Annually the company produces 13000 shirts. The Alipore store has 2500 ready shirts with 500 shirts in each size ready,

His brand name is Brunito (meaning Rising Sun in Italian) is a tie up with an Italian designer label.

The price range is Rs.1800- Rs. 9500 per shirt.

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.