Motorola launches 25 new Moto Hubs in Kolkata
Kolkata, Mar 8 (IBNS): In a bid to expand and strengthen its retail presence, smartphone maker Motorola India on Thursday announced the launch of 25 new Moto Hubs in Kolkata.
The smartphone makers said Moto Hub is a key destination that house the entire portfolio of Motorola devices allowing customers to experience and get a hands-on demo of the product range, including the recently launched Moto Z2 force and Moto X4.
Speaking on selecting Kolkata for the launch of the hubs,Sudhin Mathur, Managing Director, Motorola Mobility India, said: "Eastern region contributes 15% of the total smartphones retail sales in India out of a total of 7M units every month."
"Kolkata has emerged as the 6 biggest smartphone city in India with a market size of 1.5 lakh units per month," he said.
He said Motorola has a strong consumer base in West Bengal.
Mathur said that launch of the hubs are expected to increase the consumer base in the city.
" With Moto Hubs, we are giving smartphone lovers a fresh retail experience where they can interact and engage with the brand prior to the purchase. We have accelerated the retail expansion significantly to ensure that we are present where our customers want us to be," he said.
He further said that the company is planning to set up 1,000 Moto Hubs across 100 cities in the country in upcoming days.
However, he did not confirm the exact time in which the company is planning to set up 1000 hubs in the country.
Speaking on sales, he said: " Ideally, I think revenue from offline and e-commerce should be equal."
"Motorola is targeting one-third of the company’s total sales to come from organized Motorola outlets," he said.
The first hub was launched in Free School Street area in the city.
(Reporting by Supriyo Hazra)
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