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Apple
Apple Website

Apple unveils MacBook Pro

| @indiablooms | Oct 19, 2021, at 02:39 pm

California: Technology giant Apple on Monday unveiled the completely reimagined MacBook Pro powered by the all-new M1 Pro and M1 Max — the first pro chips designed for the Mac.

Available in 14- and 16-inch models, MacBook Pro delivers groundbreaking processing, graphics, and machine learning (ML) performance whether running on battery or plugged in, as well as amazing battery life — enabling workflows previously unimaginable on a notebook.

The new MacBook Pro also features a stunning Liquid Retina XDR display, a wide range of ports for advanced connectivity, a 1080p FaceTime HD camera, and the best audio system in a notebook.

Combined with macOS Monterey, which is engineered down to its core to take full advantage of M1 Pro and M1 Max, the user experience is simply unrivaled.

Shattering the limits of what a notebook can do, MacBook Pro is designed for developers, photographers, filmmakers, 3D artists, scientists, music producers, and anyone who wants the world’s best notebook.

The new MacBook Pro joins the 13-inch MacBook Pro with M1 to form the strongest lineup of pro notebooks ever.

Customers can order the new 14- and 16-inch MacBook Pro models today, and they will be available starting Tuesday, Oct 26.

“We set out to create the world’s best pro notebook, and today we’re excited to introduce the all-new MacBook Pro with M1 Pro and M1 Max — a game-changing combination of phenomenal performance, unrivaled battery life, and groundbreaking features,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “The all-new MacBook Pro adds a breathtaking XDR display, more ports like MagSafe 3, an advanced 1080p camera, and a sensational six-speaker sound system, all in a stunning new design. The new MacBook Pro simply has no equal and is by far the best pro notebook we’ve ever built.”

M1 Pro and M1 Max revolutionise the MacBook Pro experience and mark a huge step forward in the transition to Apple silicon on Mac. MacBook Pro with M1 Pro and M1 Max applies a system-on-a-chip (SoC) architecture to pro systems for the first time, featuring fast unified memory and increased memory bandwidth for unparalleled performance with best-in-class performance per watt and industry-leading power efficiency.
M1 Pro takes the groundbreaking architecture of M1 to a whole new level.

Featuring a powerful up-to-10-core CPU with eight high-performance cores and two high-efficiency cores, along with an up-to-16-core GPU, M1 Pro delivers up to 70 percent faster CPU performance than M1, and up to 2x faster GPU performance.

M1 Pro also delivers up to 200GB/s of memory bandwidth — nearly 3x the bandwidth of M1 — and supports up to 32GB of fast unified memory.

Designed to dramatically speed up pro video workflows, M1 Pro adds a ProRes accelerator in the media engine, delivering unbelievably fast and power-efficient video processing.

The new MacBook Pro models with M1 Pro and M1 Max are available to order today on apple.com/in/store.

They will begin arriving to customers and will be in select Apple Store locations and Apple Authorised Resellers starting Tuesday, Oct 26.

The new 14-inch MacBook Pro model starts at INR 194,900, and INR 175,410 for education; the 16-inch MacBook Pro model starts at INR 239,900, and INR 215,910 for education.

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