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Osamu Suzuki
Osamu Suzuki's most significant achievement was Suzuki Motor Corp's entry into the Indian market in the 1980s. Photo courtesy: PMO India/Wikimedia Commons

Former Suzuki Motor Corporation chairman Osamu Suzuki dies at 94

| @indiablooms | Dec 27, 2024, at 03:01 pm

Tokyo/IBNS: Osamu Suzuki, the former chairman of Suzuki Motor Corporation and a key architect of its global expansion, passed away at the age of 94 on December 25 after a battle with lymphoma, according to a statement from the Japanese automaker.

Born Osamu Matsuda on January 30, 1930, in Gero, Japan, Suzuki joined Suzuki Motor in 1958 after marrying into the founding family.

Adopting his wife’s surname, he embarked on a transformative journey that helped establish Suzuki as a global leader in small cars and motorcycles.

Suzuki’s leadership spanned several decades, during which he served two terms as president, making him the longest-serving head of a major global automaker.

His strategic vision led Suzuki to form alliances with General Motors and Volkswagen, using these partnerships to extend the company’s reach in North America and Europe.

However, his most significant achievement was the company’s entry into the Indian market in the 1980s.

In 1982, Suzuki partnered with the Indian government to create Maruti Udyog, launching the Maruti 800, a small car that quickly became a success and established Suzuki as a dominant force in the Indian automotive market.

Maruti Suzuki remains the largest carmaker in India today, playing a major role in Suzuki’s global sales.

Despite facing challenges, including a fuel-economy testing scandal in Japan that led to his resignation as CEO in 2016, Suzuki’s dedication to the company’s growth and resilience never wavered.

Even in retirement, he continued to offer his guidance, leaving a lasting legacy of innovation and leadership in the automotive industry.

His contributions to Suzuki’s global expansion and the industry as a whole are unparalleled.

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