Eternal Sounds Kolkata/IBNS: A new music entity Eternal Sounds was launched in Kolkata last week.
The key players behind Eternal Sounds are Utsav Parekh, Financial Markets Guru; Mayank Jalan, Industrialist, Managing Director at Keventer Agro Ltd.; Gaurang Jalan, National Award winner and filmmaker; Bickram Ghosh, Music Maestro.
The launch was attended by: iconic pop singer Usha Uthup, filmmaker Arindam Sil, music icon Ustad Rashid Khan and actor Jaya Seal Ghosh.
The content at Eternal Sounds will be guided by Bickram Ghosh.
Image Credit: Eternal Sounds
Speaking to the media, Maestro Bickram Ghosh said, "Most people today concentrate only on creating music which is the flavour of the season whereas on the other hand, Eternal Sounds vision is to concentrate on creating music that is enduring.
"Some names worth mentioning here are Hariharan, Usha Uthup, Sonu Nigam, Shaan, Kavita Seth, Mahalakshmi Iyer."
On this occasion, Mayank Jalan, MD, Keventer Agro Ltd. said, "We want to create that music, which covers the entire plethora of Indian music, and is not necessarily driven by the objective of a seasonal hit.
"We hope that we will be able to give our audiences music of great value in the coming years."
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