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Huma Qureshi unveils 'The Forevermark Experience Zone'

Huma Qureshi unveils 'The Forevermark Experience Zone'

India Blooms News Service | | 09 Oct 2014, 12:26 pm
Mumbai, Oct 9 (IBNS) Forevermark, the diamond brand from The De Beers Group of Companies celebrated the launch of the Forevermark Experience Zone at OM Jewellers in Mumbai's Borivali area recently.

In addition, to marking the onset of this festive season, a range of jewellery designed by OM Jewellers crafted with  Forevermark diamonds was unveiled by actress Huma Qureshi.

Speaking at the occasion, Huma Qureshi, said. “I personally love classic jewellery pieces with a twist and I believe Forevermark jewellery at OM Jewellers matches the sensibility of the modern Indian woman. The collection is awe-inspiring and perfect for the upcoming Divali season. A Forevermark diamond also signifies beauty, rarity and integrity that every woman stands for. I love diamonds and will definitely look at owning a few pieces this season”.

Sachin Jain, President, Forevermark said, “We are pleased to launch The Forevermark Zone at OM Jewellers, Borivali today. They are one of the leading retailers when it comes to jewellery and it was only natural for us to associate with them as they share mutual passion for diamonds and understand the intricacies of craftsmanship at the very core of the Forevermark Promise. We aim to cater to a rich and varied audience and enrich them with a unique and surprisingly different jewellery buying experience by providing them Indian designs set with Forevermark diamonds.”

About the association, Bhavin Jakhia, MD, OM Jewellers said, “We, at OM Jewellers have played a pivotal role in establishing the jewellery market @ Borivali; this was made possible due to value proposition to our customers of 100% BIS Hallmark 91.6 gold jewellery in 1999. The association with Forevermark is one of the key milestones planned by OM Jewellers to yet again change the jewellery buying landscape at Borivali. Everyone who walks-in will definitely be spoilt for choice, but also realize the same values with which OM Jewellers set its foundations.”

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