January 19, 2025 10:36 am (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Kolkata court convicts civic volunteer Sanjoy Roy in RG Kar rape-murder case | Saif was stabbed repeatedly, he tried to protect Taimur and Jeh: Kareena Kapoor Khan records statement with police | Escaped death by 20-25 minutes: Sheikh Hasina alleges opposition wanted to kill her | Cabinet's decision on 8th Pay Commission will improve quality of life, give boost to consumption: PM Modi | 'It has been an incredibly challenging day': Kareena Kapoor Khan requests privacy after Saif Ali Khan's stabbing incident | 'Distorting history': Mamata slams Mohan Bhagwat over his Ram Temple consecration 'marking true independence' remark | Saif Ali Khan stabbing incident: Actor who received six wounds is out of danger, one accused identified | ISRO creates history docking two Indian satellites in space | US-based short seller Hindenburg Research that targeted Adani Group and SEBI chairperson to be disbanded | Saif Ali Khan stabbed during burglary attempt at home, hospitalised; police probe on

There is no plastic in Aashirvaad atta, claims ITC

| @indiablooms | Mar 17, 2018, at 05:22 am

Kolkata, Mar 16 (IBNS): FMCG-major, ITC Ltd, has claimed that there is no plastic in Aashirvaad atta, as surfaced in some “malicious videos”.

The company has pointed out that it has obtained a stay against the various "malicious videos" that are being circulated via WhatsApp and Facebook.

ITC has also filed police complaints in Kolkata and Hyderabad against alleged miscreants who are spreading "false information."

"ITC takes utmost care in manufacturing of the product at HACCP/ISO-certified manufacturing locations ensuring compliance with all applicable laws and adherence to the highest quality norm," a company statement claimed.

The company has stated that what is being shown as plastic in these videos is actually wheat protein (called as Gluten) which is a mandated component of atta by the FSSAI and occurs naturally in many grains like wheat, oats, barley.

"Several clarificatory videos have also been posted by independent persons setting the facts right. ITC has also released media advertisements and digital campaigns explaining the factual position," the company said.

This comes after some videos were circulated in social media which claimed presence of plastic in 'Aashirvaad Atta.'


 

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.
Close menu