Meesho aids digitization of MSMEs in West Bengal
Kolkata/IBNS: Internet commerce company Meesho Tuesday said it has so far helped over 4 lakh sellers across the country digitize their businesses.
Meesho saw an impressive 6X increase in the number of sellers on the platform from West Bengal in 2021. In the same year, the state also witnessed a 4X growth in the number of women sellers, who recorded 6X growth in orders.
Meesho Supply Growth CXO Lakshminarayan Swaminathan said, "we have witnessed a significant rise in the number of sellers being onboarded on our platform. We are confident that this trajectory will help us reach our ultimate destination, which is to enable 100 million small businesses to succeed online in India.”
Nearly 70 percent of all Meesho sellers come from tier 2+ cities.
"To further help sellers scale their online business, Meesho announced an industry-first 0 percent commission model in July 2021. As a result, sellers on Meesho saved over Rs 2 billion in 5 months, between July - December, 2021. On an average, sellers on Meesho have seen their business grow by nearly 76 percent over a period of two years," the company said.
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