April 01, 2026 09:45 pm (IST)
RB appoints McCann World Group for projects on Dettol in India
New Delhi, Sept 10 (IBNS): RB (formerly called Reckitt Benckiser), a consumer health, hygiene and home company, has appointed McCann World Group, India as the creative agency for Dettol in India on a project basis.
Havas WW will continue to be the Agency of Record on Dettol in India and globally.
Dettol has been consistently voted by Indian consumers as one of the most trusted brands for over a decade.
With a legacy of more than 80 years, it has become the trusted champion of health. The development is in line with the ambition of Dettol to further strengthen communication across its portfolio in India.
Support Our Journalism
We cannot do without you.. your contribution supports unbiased journalism
IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.
Support objective journalism for a small contribution.
Latest Headlines
Fuel prices rise: Premium petrol, diesel hiked amid oil price surge
Wed, Apr 01 2026
Defence PSU boom! Garden Reach Shipbuilders & Engineers stock rockets 20%—what’s driving the surge?
Wed, Apr 01 2026
Dalal Street on fire: Sensex soars, Nifty rockets—here’s why!
Wed, Apr 01 2026
Layoff alert: Oracle cuts 30,000 jobs globally, 12,000 hit in India
Wed, Apr 01 2026
PwC India announces leadership transition in Deals Business
Tue, Mar 31 2026
DBS Bank India launches relationship-led banking for 'India’s globally mobile, emerging affluent'
Tue, Mar 31 2026
Major expansion ahead: Govt clears 29 proposals under ECMS
Tue, Mar 31 2026
