Tata Motors bets big on genuine oil for commercial vehicles range
Kolkata / Mumbai, Jan 15 (IBNS): Tata Motors Limited, a leading Global Automobile manufacturer, on Monday launched Company Branded ‘Tata Motors Genuine Oil’ exclusively for Tata Motors Commercial Vehicles range in the Indian Market.
Formulated and tested for Tata Motors vehicles, this range of superior quality multi-purpose oils are suitable for the new generation engines and other aggregates, thereby encouraging their customers to use the right oil in the right environment for better performance. The product range includes high performing engine oils, gear oils and rear axle oil for commercial vehicles range manufactured by Tata Motors for both on road and off road applications segment.
This new range of Company Branded oils have been developed as per regulations and specifications required for the Indian commercial vehicles market. For the ease of customers, Tata Motors Genuine Oils are exclusively available across 1400 Tata Motors CVBU-authorized workshops.
Commenting on the launch, R. Ramakrishnan, Senior Vice-President, Customer Care, CVBU, Tata Motors Limited said, "We at Tata Motors have always worked towards creating a delightful experience for all our customers through various aftersales products & services for our Commercial Vehicles. We are committed to provide our customers with the best lubricant technology expertise and support in the competitive market place. Launched in four variants, Tata Motors Genuine Oil is specially formulated for our new generation engines to enhance the performance of the vehicle. Be it for better mileage, longer aggregate life or protection, these oils offer the right solution for each of our products.”
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