Godrej Appliances introduces the most energy efficient range of direct cool refrigerators

This new range of refrigerators, which consumes just 122 units of power annually, will help customers save Rs 6580 more than 3- star refrigerators over a period of 10 years, making it the most energy-efficient refrigerator in its segment. It can even run on extremely low voltage, allowing it to operate on power generated by home inverters.

The technology promises to save up to 18 million units of energy compared to other three-star models till the year 2019.

Moreover, it incorporates Godrej's unique Staycool technology which keeps the freezer cool for up to 24 hours after a power cut and comes in a range of vibrant colours.

Commenting on the launch, Kamal Nandi, Business Head and EVP – Godrej Appliances, said, “As an organization, Godrej has always endeavored to push the envelope, especially when it comes to energy efficient appliances. We are constantly exploring, innovating and evolving with the singular aim of delighting our stakeholders with cutting-edge products and services that seek to make their lives brighter, and the latest in our Direct Cool range of refrigerators is another attempt in this direction.”

Shivaji Sengupta, Product Group Head- Refrigerators said, “The Godrej Edge Pro inverter compressor refrigerator, the latest in our range of Direct Cool refrigerators is packed with a number of convenience-oriented features like Staycool technology and low-voltage operation. Furthermore the product also stands out due to its power-saving technology that will save the nation up to 18 M units of energy.”