March 14, 2025 03:33 am (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
In a setback for Donald Trump, US judge orders federal agencies to rehire fired workers: Report | 'We will thwart conspiracies hatched by Centre': Revanth Reddy on delimitation exercise | Chennai doctor, his wife along with two sons die by suicide due to huge debt: Cops | Amid language debate, Tamil Nadu drops rupee symbol in state budget | Scientist killed in assault by neighbour over parking argument in Mohali | British woman tourist raped in Delhi hotel by man she befriended on social media | Gold smuggling case: Court restrains media from publishing, telecasting defamatory statements against Ranya Rao | Trump warns Putin of 'devastating' financial impacts if Russia blocks Ukraine ceasefire | 'People are going to Russia right now as we speak: Donald Trump on Ukraine war ceasefire talks | Pakistani army claims to have freed all hostages in passenger train siege; 28 personnel killed

OYO ramps up presence in Varanasi to serve travellers attending Dev Deepavali celebrations

| | Nov 11, 2016, at 10:21 pm
New Delhi, Nov 11 (IBNS): OYO – India’s largest network of branded hotels – has expanded its presence in Varanasi to cater to the extra demand on the occasion of Dev Deepavali and Kartik Purnima.

This festival, celebrated annually in Varanasi on the 15th day following Diwali, is being observed this year on Nov 14th.

OYO launched operations in Varanasi in April 2015 and has steadily built its network in the city.

From 750 rooms in 40 hotels last year, OYO currently offers 1800 rooms across 80 properties in the city.

OYO’s standardised hotel rooms witnessed quick adoption in Varanasi.

The most popular tariff range is Rs. 1000 - Rs. 1600.

Top-selling properties include Hotel Broadway, Hotel Garden Inn, Pallavi Heritage International and Hotel Regency. OYO has a distributed network across the city with special focus on the popular areas.

A large proportion of rooms are located in Godowlia Ghat and the temple area, close to the Vishwanath Temple. 20 hotels have been newly on-boarded for Dev Deepavali, primarily in Godowlia and Cantonment areas.

Elaborating on the festival’s significance, Shubham Bahal, Head, Lucknow Hub, OYO said: “Dev Deepavali is a unique and cherished festival of Varanasi, celebrated in the belief that the Gods descend to Earth to celebrate Diwali. The Maha Aarti held at Dashashwamedh Ghat is a big attraction and all ghats around the Ganga are thronged by pilgrims. Thousands of domestic and international tourists flock to Varansi to witness this magnificent spectacle. Finding reliable and affordable accommodation in such peak tourist season can be a major challenge. Therefore we have onboarded new accommodation to ensure high-quality and affordable stay-options are available on a short notice.”

Key markets for domestic tourists to Varanasi include Kolkata, Delhi, Tamil Nadu and Mumbai.


 

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.
Related Videos
FM Nirmala Sitharaman presents Budget 2025 Feb 01, 2025, at 03:45 pm
Nirmala Sitharaman on Budget 2024 Jul 23, 2024, at 09:30 pm
PM Modi on Budget 2024 Jul 23, 2024, at 09:30 pm