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Coca-Cola identifies West Bengal as a key growth market, introduces hyper-local initiatives

Coca-Cola identifies West Bengal as a key growth market, introduces hyper-local initiatives

Mar 04, 2020, at 06:41 pm

Kolkata/IBNS: Considering West Bengal as its key growth market, soft drink giant Coca Cola on Wednesday said it has rolled out Bengali packaging labels for all beverages across its portfolios as a part of its strategy for the region.