The partnership was announced at simultaneous events in New Delhi – an event attended by Hublot Champion Ambassador Harbhajan Singh as well as ICC Chief Executive David Richardson - and Sydney, where Australia captain Michael Clarke was also announced as a Hublot Ambassador.
Based in Switzerland, Hublot is a well-known and celebrated luxury watch brand, and this partnership is its first foray into cricket, having enjoyed fruitful and long-standing partnerships in a number of other sports.
As part of the partnership with the ICC Cricket World Cup 2015, a specially-themed, limited edition, Classic Fusion Chrono Cricket watch will be available for fans to purchase.
ICC Chief Executive David Richardson said: “As anticipation builds for the ICC Cricket World Cup 2015, the ICC is delighted to announce this new and exciting partnership with Hublot, a Swiss watchmaking brand, as the Official Timekeeper. Hublot has a strong reputation worldwide and we are delighted to welcome this luxury brand to our suite of commercial partners. We look forward to working together over the coming months.”
Ricardo Guadalupe, CEO of Hublot, remarked: “Hublot has once again proven itself as the first, unique, and different luxury brand to enter cricket. This incredible sport will round off our worldwide marketing presence, and help drive our development in countries with high commercial potential. I am delighted with this great collaboration that awaits us, and am very proud that the ICC has chosen Hublot as its partner.”
The ICC Cricket World Cup 2015 will start on 14 February with New Zealand taking on Sri Lanka in a day match in Christchurch, while on the same day in Melbourne, co-host Australia will go head to head with England in a day/night match. Melbourne will also host the final on 29 March.
A total of 49 matches will be played across 14 venues, seven in Australia (Adelaide, Brisbane, Canberra, Hobart, Melbourne, Perth and Sydney) and seven in New Zealand (Auckland, Christchurch, Dunedin, Hamilton, Napier, Nelson and Wellington).
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