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Star Sports bag IPL media rights for record Rs. 16,000 crore

| @indiablooms | Sep 04, 2017, at 07:45 pm
#StarSports #MediaRights #IPL
New Delhi, Sep 4 (IBNS) : Star India have bagged the global media rights including television and digital for the next five seasons (2018-2022) of the Indian Premier League for a record Rs 16,347.50 crore, media reports said.

The Board of Control for Cricket in India (BCCI) had received 14 bids for television and internet and mobile rights of the IPL at the auction

The rights to be the official broadcasters  had been divided into various categories. For the Indian market, there were separate bids for television and digital rights.

As many as 24 companies had reportedly picked up the bid documents. They  included Star India, Sony Pictures Networks India, Facebook, Amazon, Twitter, Yahoo, Reliance Ji and  Discovery Sport.

The previous rights were sold for 10 years for Rs. 8,200 crore to Sony Pictures in 2008.

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