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Over 69 million consumers shopped online in 2016: ASSOCHAM-Resurgent study

Over 69 million consumers shopped online in 2016: ASSOCHAM-Resurgent study

New Delhi, Jan 9 (IBNS): In 2016, about 69 million consumers purchased online and the number is expected to cross 100 million by 2017 with the rise of digital natives, better infrastructure in terms of logistics, broadband and Internet-ready devices to fuel the demand in e-Commerce, according to an ASSOCHAM-Resurgent India study.