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Govt explains rules for paid or barter endorsements by social media influencers

Govt explains rules for paid or barter endorsements by social media influencers

Mar 08, 2023, at 06:20 am

New Delhi/IBNS: The government on Monday issued an explanation of its guidelines for paid endorsements by social media influencers, clarifying the meaning of terms like "advertisement," "sponsored," "collaboration," or "paid promotion."