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Viacom18 clinches Indian cricket's digital and TV media rights for INR 5963 crore

Viacom18 clinches Indian cricket's digital and TV media rights for INR 5963 crore

Sep 01, 2023, at 03:51 pm

Viacom 18 Media Private Limited has won the TV and digital rights of the Indian cricket team for INR 5963 crore (USD 720 million approx).