November 05, 2024 17:58 (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Union Minister HD Kumaraswamy booked for threatening cop probing into mining case | Supreme Court upholds validity of Uttar Pradesh Madrasa Education Act | Not all private properties are community resources that govt can take over: Supreme Court | Pakistan's Lahore has become world's most polluted city with an AQI of 1900 on Sunday | Indian Army 'successfully completes' patrolling to a key point in Ladakh's Depsang region
Xiaomi India president Muralikrishnan resigns as brand aims to reclaim smartphone market leadership
Xiaomi India
File photo from LinkedIn/Muralikrishnan B

Xiaomi India president Muralikrishnan resigns as brand aims to reclaim smartphone market leadership

| @indiablooms | 05 Nov 2024, 03:31 pm

New Delhi/IBNS: Muralikrishnan B, President of Xiaomi India, has stepped down as the company seeks to reclaim its top position in India’s smartphone market, according to Moneycontrol.

Moneycontrol reported, citing sources, that Muralikrishnan left to pursue a doctorate at the Indian School of Business, and he will be on a six-month gardening leave following his departure.

His exit follows the recent appointment of Sudhin Mathur, former managing director of Motorola and Lenovo, as Xiaomi’s chief operating officer (COO).

Mathur’s role involves driving Xiaomi’s strategic vision and growth plans in India.

Alvin Tse, the general manager for Xiaomi India since 2022, has been overseeing operations remotely from China, and Mathur is expected to become the company's primary representative in India, reports Moneycontrol.

An official announcement regarding Muralikrishnan’s departure is anticipated later on Tuesday (Nov. 5), though Xiaomi India has not responded to requests for comment, as per reports.

Muralikrishnan, who previously worked with Jabong, joined Xiaomi in 2018 as Chief Operating Officer under then-head Manu Kumar Jain.

His initial focus was on expanding Xiaomi’s offline retail presence, later broadening to manage operations, public affairs, and strategy for the brand.

The leadership change comes amid legal scrutiny over alleged foreign exchange violations, which Xiaomi has contested in court.

After leading India’s smartphone market for 20 quarters, Xiaomi lost its top spot in Q4 2022 due to fierce competition from Samsung and BBK Group brands, including Oppo, Vivo, and Realme.

However, according to Counterpoint Research, Xiaomi has since reclaimed the second position in unit shipments for Q3 2024, benefiting from a balanced approach to online and offline retail.

Meanwhile, Xiaomi’s sub-brand, Poco, faces challenges with offline retailers who accuse it of anti-competitive practices that they argue cause financial losses for retailers and affect the government, as per reports.

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.