Pepsi offers prizes in IPL season

Consumers can win autographed mini-bats every minute, Pepsi IPL team jerseys every hour, and a home theatre mega prize every day.

Speaking on the offer, Ruchira Jaitly, Senior Director, Marketing - Social Beverages said “The Pepsi IPL is a celebration of what India loves most. With the Pepsi “Win Every Minute” offer, we want to ensure that every Indian celebrates his/her passion for the game with special Pepsi IPL merchandise. As India plays up its passion for the game this Pepsi IPL season, we will dial up the rewards, making this a mega–offer that matches the mega-event that Pepsi IPL is.”

Virat Kohli, captain of Royal Challengers Bangalore, youth icon and brand ambassador for Pepsi said,     “I am delighted to be associated with a brand that puts consumers at the centre of everything that it does. With this awesome new promotion, Pepsi has hit the ball out of the park – giving consumers a chance to not just Live it Abhi, but Win it Abhi!”

This offer is available pan-India on Pepsi PET Bottles - 400ml, 500ml, 600ml, 750ml, 2l, 2.25l.  The offer is also valid on the RGB bottle in Uttar Pradesh, where consumers can look for the unique code under the crown.