Airtel transforms service experience for customers with new retail stores

These all new Airtel stores are in line with the company’s long term drive towards delivering the best service experience for customers and will offer end-to-end service support for their Airtel mobile, dongle and broadband connections. Airtel ventured into its COCO stores with the opening of the first Airtel store at South Extension (New Delhi) in February, 2013.

 

Commenting on the launch, Ravindra Singh Negi, CEO – West Bengal & Odisha, Bharti Airtel (India)said, “With 200 million plus customers across India, we at Airtel are constantly thinking of new ways of delivering the best service experience for customers. Aside our commitment to providing customers with the best and latest technology – customer relationships are at the very core of the Airtel experience. The all new Company-Owned-Company-Operated Airtel stores leverage the best of retail practices and technology to offer a superior service experience to customers walking into our outlets.” 

 

In West-Bengal, 6 Airtel stores have opened across key locations, including 4 in Kolkata and 1 each in Durgapur and Siliguri.

 

 

As a one-stop-shop for all customer needs, Airtel stores also offer a collection of devices including phones and tablets to help customers choose from the latest in mobile technology. 

 

“Devices are today an inherent part of the customer lifecycle. Given the plethora of options available in the marketplace, customers in need of guidance on which device to buy can leverage the know-how of our data experts who are trained to stay tuned on the ever changing data and devices ecosystem," added Ravindra Singh Negi.  

 

The new stores will have a universal look & feel across all outlets in the country. Existing Airtel Relationship Centers (ARC) will also be transformed to offer similar service experience as the Airtel Stores. Franchisee stores have also been provided infrastructure and training to be able to equip themselves with enhanced customer service delivery mechanisms, the company stated.