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Maruti Suzuki Alto touches historic 30 lakh sales milestone

| | Mar 02, 2016, at 10:47 pm
New Delhi, Mar 2 (IBNS): Maruti Suzuki on Wednesday said Alto, India’s top selling model for over 10 years in a row, has crossed the 30 lakh sales milestone in the Indian market.

It took about 15 years and 6 months for Alto to achieve this historic figure. Alto is the only Indian auto brand to cross this milestone.

Since its launch, Alto has found favour with its customers as an affordable car with good design, performance and high fuel efficiency. Customers, especially at the entry-level, have valued Alto as a win-win package of style and affordability.

Commenting on this extraordinary landmark, R S Kalsi, Executive Director, Marketing & Sales, Maruti Suzuki said, “Alto has constantly evolved to reflect the changing India. While Alto’s true essence lies in its remarkable fuel efficiency, performance, attractive price and low maintenance, it has a zippy and sporty design that appeals to customers. Over the years, Maruti Suzuki has kept the brand rejuvenated with latest technology, features and design. Alto is being offered with features – airbag and Auto Gear Shift – at par with higher segment cars. These initiatives have helped enhance the brand’s connect with its customers and maintain its popularity.”

Additionally, over 3.8 lakh Alto have been exported to over 70 countries with Srilanka, Algeria, Chile, UK and Netherlands being its top markets.

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