Panasonic expands its mirrorless camera portfolio, launches LUMIX G100 for vloggers and video content creators

The all new Digital Single Lens mirrorless camera packs the essence of the conventional G Series in a compact, lightweight body and provides excellent performance in recording videos at complex angles and shooting photos for vloggers and video content creators.

Priced at INR 58,990 (without grip) and INR 67,990 (with grip), both kits of LUMIX G100 come with the LUMIX G VARIO 12-32mm/F3.5-5.6 ASPH/MEGA O.I.S.(H-FS12032) lens and are available at Amazon.in.

LUMIX G100 integrates OZO Audio by Nokia for high-quality spatial audio recording, a first for Digital Single Lens Mirrorless cameras globally. Powered with three microphones, the camera, tracks the voice of the subject and recognizes the best setting to record it, setting a new standard in innovative audio solutions for user-generated content.

Speaking about the launch, Sandeep Sehgal, Business Chief, Imaging Business Group, Panasonic India & SAARC said, “Delivering an unparalleled performance for decades, Panasonic has ensured consumers be a part of all its innovations by carefully designing products/solutions that are in line with their requirements. With an upsurge in online video content consumption, we have witnessed an increase in demand for imaging solutions that offer superior image and audio quality. G100 would be a game changing camera for video content creators with its rich features and compact design. As being a Youtuber or Vlogger becomes a definite career choice for youngsters, G100 is a perfect choice to start with. The launch of LUMIX G100 in India, is a leap forward in meeting the specific needs of the growing community of video creators and providing them with best in class technology.”

The new LUMIX G100 packs an assortment of attributes that’s just right for vlogging, into a remarkably compact and lightweight body.

Encompassed with 20.3MP MOS Sensor without Low Pass Filter and 4K technology, the LUMIX G100 delivers supreme quality and higher resolution images/videos in comparison to smartphones.

Enabled with the ‘LUMIX Sync App’, the camera, features an option to instantly upload and share pictures on social media via a smartphone or tablet.

The feature-packed LUMIX G100 dramatically enhances video quality and experience with easy operation, delivering high quality content for vloggers and video creators.

Talking about the latest Lumix G100, Hardeep Sarna, Product Head, Lumix India, Panasonic India said, “With Lumix G100, we have ensured video content creation is made easy with no complex set up and heavy/unmanageable camera body. Enabled with OZO Audio by Nokia, the camera, sets unprecedented standard for immersive audio sound experience in the mirrorless category. We strongly believe that LUMIX G100 will provide a seamless working experience to vloggers and creative video content creators.”