Anushka Sharma is the new Brand Ambassador of new Pantene

Known for having sported different styles and trends, the gorgeous diva is now all set to flaunt her best ever tresses with the brand.

 

While talking about being the new face of Pantene, the actress revealed, “I love experimenting with my hair! Whether it’s my current wob, or a fringe cut or colouring my hair, but with my busy schedule and hectic lifestyle, my hair is exposed to a lot of chemicals, styling treatments and worst of all pollution, dust and heat.”

 

She said, “When Pantene approached me with what they claimed to be the new and best ever Pantene, I had my doubts – is this new Pantene really the best ever? Will it give me my desired hair? Well I had to put it to test and I was definitely surprised!  After using Pantene, I have to admit I saw a change in my hair. My hair looked visibly healthy and felt so soft! And what’s more? I saw these results almost immediately. From the first wash itself I felt it works from within. My hair just soaks it all up and over time I’ve noticed how my hair has gotten stronger, shinier and more manageable. The new best ever Pantene has given me my best ever hair- which is stronger inside and shinier outside!”

 

"Anushka has always been known for her natural beauty and experimentative style. She is a youth icon, from her large social media presence to the roles she plays. She strongly appeals to the young girls of today. Her versatile image appeals to the youth and her values also reflect our brand values. With her hair, Anushka has always chosen to be experimentative, setting trends for young girls to follow," a company statement said.

 

Pantene has now launched its new range of shampoos with Keratin Damage Blockers, which identifies and neutralizes free radicals in water and this helps in preserving hair’s vital proteins. The new range of conditioners comes with advanced conditioning technology and Histidine, a protein that penetrates to the core making hair stronger.