Tollywood hit 'Belaseshe' to have online premiere
"Inspired by the audience response in both plexes and single screens, we plan to take the film to the thousands of audiences who didnot have the scope to see the movie in theatres. There will be a premiere on net in coming days which will also aim at the Bengali diaspora," one of the directors Shiboprosad Mukhopadhyay told IBNS at the success party of the film here.
The film on old values will thus explore the unique new route of digital media in sync with the change over in Tolly flicks promotion and distribution through different tools.
Shiboprosad said, the film will also be premiered at the national level in next month for the large Bengali audience spread across the country.
The film on decaying ties among different generations casting Soumitra Chatterjee, Swatilekha Sengupta and Rituparna Sengupta has already completed 32 days in the box office.
"We will never dilute our way of telling things. It had been continuation of a journey since Ichhe. We had always attempted to drive home a message through the form of entertainment," he said about the film produced by Windows and Atanu Roy Chowdhury.
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